Privacy Policy

Introduction

Tarweejly is operated by Exponential Technologies. Our application provides conversion tracking via the Facebook Conversions API, retargeting capabilities through customer list uploads for Custom Audiences, and future AI chatbot capabilities to help businesses turn conversations into conversions.

This Privacy Policy explains how we collect, use, share, and protect your personal information when you use the Tarweejly application and its associated services. By using Tarweejly, you agree to the practices described in this policy.

Information We Collect

We collect the following types of information through the use of our application:

Facebook Profile Information

When you sign in via Facebook Login, we collect your name, email address, and profile picture to create and manage your account.

Facebook Page Webhook Events

We receive and process webhook events from your connected Facebook Pages, including:

• Messages sent to and from your Page
• Postback events from interactive elements
• Messaging opt-in events

Instagram Webhook Events

We receive and process webhook events from your connected Instagram accounts, including:

• Messages sent to and from your Instagram account
• Postback events from interactive elements

Conversion Data

We collect and process conversion data sent via the Facebook Conversions API, including purchase events and other customer actions that help measure advertising effectiveness.

Customer Lists

We process customer lists uploaded for Custom Audience retargeting, which may include phone numbers and email addresses. This data is hashed before being sent to Facebook for audience matching.

How We Use Your Information

We use the information we collect for the following purposes:

• Authentication: Verify your identity and manage your account via Facebook Login
• Webhook Processing: Receive and process Facebook Page and Instagram webhook events for conversation tracking and message management
• Conversion Tracking: Track conversions and send events to Facebook via the Conversions API to measure ad performance
• Retargeting: Create Custom Audiences for ad retargeting using uploaded customer lists
• Service Improvement: Improve our services, user experience, and develop new features

Data Sharing

We share data with Facebook/Meta as required for the operation of the Conversions API and Custom Audiences functionality. This includes conversion events, hashed customer data for audience matching, and webhook subscription data.

We do not sell your personal data to third parties. We may share information if required by law or to protect our legal rights.

Data Retention

We retain your personal information for as long as your account is active or as needed to provide our services. Webhook event data and conversation logs are retained to support ongoing conversation tracking and conversion analysis.

You may request deletion of your personal data at any time by contacting us at [email protected]. Upon receiving a valid deletion request, we will remove your data within 30 days, except where retention is required by law.

Data Security

We use industry-standard security measures to protect your personal information, including:

• HTTPS encryption for all data in transit
• Secure cookie handling with appropriate SameSite and HttpOnly flags
• Content Security Policy (CSP) headers to prevent cross-site scripting
• Access controls and authentication for all protected resources
• Hashing of sensitive customer data before transmission to third parties

Your Rights

You have the following rights regarding your personal data:

• Access: Request a copy of the personal data we hold about you
• Correction: Request correction of inaccurate or incomplete personal data
• Deletion: Request deletion of your personal data from our systems
• Revoke Permissions: Revoke Facebook permissions granted to Tarweejly at any time through your Facebook Settings under Apps and Websites

To exercise any of these rights, please contact us at [email protected].

Third-Party Services

Tarweejly integrates with the following third-party services provided by Facebook/Meta Platform:

• Facebook Login: For user authentication and account creation
• Facebook Webhooks: For receiving real-time Page and Instagram messaging events
• Facebook Conversions API: For sending conversion events to measure ad effectiveness
• Facebook Custom Audiences: For creating retargeting audiences from customer lists

These services are governed by Meta's Privacy Policy. We encourage you to review their privacy practices.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. Any changes will be posted on this page with an updated effective date. We encourage you to review this page periodically for the latest information.

Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us: